African
Journals Online
Ecquid Novi
Volume 23, Issue 1, 2002
Abstracts
Sanef's 2002
South African National Journalism Skills Audit: an introduction
Tsedu, Mathatha; Wrottesley, Stephen; Clay, Paddi
Abstract: The South African National Editor's
Forum (Sanef) commissioned a national audit of journalism skills in 2002. The
results of the audit were announced and discussed at a media conference on 24
May 2002 in Johannesburg. In the following section some of the remarks made by
Sanef committee members involved in the audit are given.
Sanef's ‘2002 South African National Journalism Skills Audit’
De Beer, Arnold S.; Steyn, Elanie
Abstract: This article presents the media
section of the Sanef 2002 skills audit. The purpose of the research was to
conduct a situation analysis of reporting, writing, and accuracy skills among
reporters with 2-5 years experience. It was conducted amongst 112 reporters
working at a stratified sample of 32 media institutions in South Africa. Some
of the recommendations include that reporting, writing and accuracy skills were
areas that needed urgent attention. It was also found that improved interaction
between the media industry and tertiary institutions; a regulated system of
internships; and an accreditation system should be put in place as soon as
possibl
Nie net
internasionaal nie, maar ook in Suid-Afrika het die kwessie van joernalistieke
onderrig en opleiding die laaste paar jaar sterk onder die soeklig gekom.
Veranderende sosiale, ekonomiese en tegnologiese redes was die grootste
bydraende faktore hiertoe. Hierdie artikel doen verslag oor 'n oudit na
verslaggewers se joernalistieke vaardighede in geselekteerde media in
Suid-Afrika. Naas die verwagte uitkoms dat opleiding in basiese vaardighede
noodsaaklik is, het die oudit ook aangetoon dat die rol van mediabestuur
besonder belangrik is en nog nie voldoende aandag kry nie. Daar is ook 'n
behoefte na nouer samewerking tussen die media en die onderriginstansies om
beter opleiding vir toekomstige joernaliste te bevorder.
Comments on the Sanef media audit: a new news culture is
facing the media and journalism educators: the time to act is now!
Deuze, Mark; Boyd-Barrett, J. Oliver; Claassen, George;
Diederichs, Pedro; Tyler Eastman, Susan; Jordaan, Danie; Louw, P. Eric; Newsom,
Doug; Quinn, Stephen; Rabe, Lizette; Steenveld, Lynette; Stevenson, Robert L.;
Van Rooyen, Gert; Wasserman, Herman; Williams, John
Abstract: This omnibus article deals with
some of the comments received by the authors of the Sanef media audit (see p.
11) of the edition of Ecquid Novi). As Mark Deuze, one of the
commentators puts it: The threats and challenges to contemporary journalism
have caused scholars, publics, journalists, and thus journalism educators, to
reconsider their approaches, definitions, roles, and function in community and
society. Widely recognized as the four main changes or challenges facing
education programmes in journalism are: the multicultural society; the rise and
establishment of infotainment genres; the convergence of existing and new media
technologies (cf. multimedia); and the internationalization or 'glocalization'
of the media and journalism playing field. The four mentioned challenges and
developments could be seen as reflected in the 2002 Sanef audit. The report
particularly stresses the 'new culture' within which journalists are expected
to do their work. This is a culture determined by fragmented audiences; a
widening gap between journalists and their publics; and an increased need for
quality information. It is also a culture of enhanced interactivity and media
accountability; intercultural communication; recognition of cultural diversity;
and dealing with 'nonhierarchical' management styles. Journalism education, in
other words, is gearing up to face a tough challenge: keeping the best
practices of the teaching context and practical skills courses on the one hand,
and including cultural and critical reflective didactics on the other. This is
not the traditional theory versus skills debate of old - this is definitely
something 'new' - as is clearly shown in the Sanef audit. In this respect the
Sanef audit stands out for its discourse of emphasizing changes in journalism
and news culture, rather than simply advocating more or less theory- or
skills-based curricula.
Daar is
geen kitsantwoorde op die probleme wat deur Sanef se oudit uitgewys is nie,
volgens Danie Jordaan, een van die kommentators op die oudit.
Opleidingsinstansies kan die probleme wat in die verslag genoem word, nie in
isolasie aanspreek nie. Wedersydse samewerking tussen die akademie en die
praktyk is die enigte opsie, maar dit verg ongelukkig meer as net entoesiasme
en bereidwilligheid onder mediawerkers en akademici om saam te werk.
Uiteindelik sal die mediabedryf en die opleidingsinstansies substansieel vir
sodanige samewerking moet begroot. Slegs dan sal begin kan word om van die
leemtes reg te stel wat die verslag uitwys. Die verslag behoort uiters
waardevol te wees vir programleiers en ander akademici wat met
kurrikulumontwikkeling gemoeid is, want dit is nou moontlik om kurrikula aan te
pas, of selfs grondig te hervorm, op grond van bevindinge wat empiries gesteun
word, en dan wel binne die konteks van die Suid-Afrikaanse mediabedryf. Vroeër
was diegene wat met kurrikulering gemoeid is te afhanklik van oorsese insette
oor tendense in die media-industrie en media-verwante opleiding. Die
Sanef-oudit lewer om die rede 'n waardevolle bydrae uit eie bodem.
Eve-olution: the status of female voice
in South African media
Rabe, Lizette
Abstract: What is the status of women in
South African media, both as providers of and subjects in media? The
stereotypical representation of women in news is questioned against an
historical overview of women as news providers. Not only is there a need to
focus on gender in media, but also the position of black women in media. A new
mindset in media offices must be reached before women can make significant
progress as news providers and news subjects. A new definition of news is also
necessary, and the need for a gender / diversity approach in the media
classroom is suggested. Only once all these issues are addressed the female
voice can respond equally to 'ecquid novi?' - 'what is new(s)'?
Wat is die
status van vroue in die media, as verskaffers van en onderwerpe in die media?
Die stereotipe uitbeelding van vroue in die nuus word bevraagteken teen 'n
historiese oorsig van vroue as nuusverskaffers. Nie alleen is daar 'n behoefte
om op gender in media te fokus nie, maar ook die posisie van die swart vrou in
media. 'n Nuwe denkraamwerk in die mediakantoor moet posvat voordat vroue
beduidende vooruitgang as nuusverskaffers en as nuusonderwerpe kan maak. 'n
Nuwe definisie van nuus is nodig. Voorts word die nodigheid van 'n gender /
diversiteits aanslag in die mediaklaskamer voorgestel. Slegs dan kan die
vroulike stem met gelyke status antwoord op 'ecquid novi'?
Reporters' difficult relationship with editors: causes and consequences
Fedler, Fred E.
Abstract: The conflict between reporters and
editors has existed since the beginning of time. The basic cause was simple:
reporters and editors had different interests / responsibilities. Early reporters
were trained on-the-job. Their lessons were harsh and working conditions
dreadful. Reporters were most upset, however, by editors' handling of their
stories. Editors' views were much different. They worked at top speed all day,
pressured from all sides. They were responsible for obtaining the day's news
accurately and efficiently, for presenting that news in an attractive format,
and for implementing their newspapers' policies, including policies they
disagreed with. They used a combination of rewards / punishments to train their
staffs and to obtain instant compliance with their orders.
Die verskil
in werkomstandighede in die joernalistiek die laaste paar jaar is nie net tot
Suid-Afrika beperk nie, maar kom vrywel oral voor. Die skrywer gee hier 'n byna
grafiese voorstelling van hoe dit vir jong verslaggewers in die VSA was om in
die spreekwoordelike 'soutmyn' te werk: min simpatie van redakteurs; weinig
ondersteuning (mentorskap). In die Sanef oudit was dit ook duidelik dat die
'tradisionele' hantering van verslaggewers nie meer van toepassing is in 'n era
waarin erkenning, regverdige arbeidspraktyke, inspraak en 'n 'medewerkende
arbeidsverhouding' aan die orde van die dag is nie. Die skrywer meen egter dat
die spanning tussen redakteurs en verslaggewers waarskynlik nooit heeltemal sal
verdwyn nie.
State of the discipline communication studies in South Africa
Tomaselli, Keyan G.; Shepperson, Arnold
Abstract: This article is an abridged version
of a longer report commissioned in 1999 by the National Research Foundation
(NRF) on the State of the Discipline: Communication Studies. The study reports
on the challenges facing the discipline during the post-apartheid,
post-disciplinary era. The report deals with communication in general, but
focuses on journalism and mass communication teaching. The findings examine how
practitioners teaching the discipline responded, especially with regard to
issues of megadisciplinarity. The article offers a series of recommendations
aimed at both opening up the discipline organizationally, and creating more
focus in terms of how practitioners can improve their engagement with the
subject matter in the southern African context.
Die artikel
sluit baie goed aan by die Sanef oudit, hoewel die invalshoek anders is. Die
klem lê op die akademiese sy van die vraag oor hoe en waarheen met die onderrig
van en navorsing oor die joernalistiek en massakommunikasie. Die skrywers voer
onder meer aan dat die tyd meer as ryp is vir dosente en navorsers in die
vakgebied om nou vir eens hul huis in orde te kry en 'n professionele
vereniging te stig wat die belange van die vakgebied binne die konteks van
Suider-Afrika op die hart sal dra. Hulle 'n aantal praktiese voorstelle aan die
hand van hoe dit gedoen moet word, maar waarsku ook teen universiteite en
technikons wat studente te werf deur op een of ander wyse die woorde
'kommunikasie' of 'media' by hul kursusse in te voeg.
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